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Beauty, ready when you are.

Reliable formulas. Fewer decisions.

VHUES Beauty is an independent Canadian brand based in British Columbia, offering a focused collection of everyday makeup and skincare selected for consistent performance, ingredient clarity, and ethical manufacturing standards.
Vegan • Cruelty-Free • Leaping Bunny Certified • Made in North America
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Amber glass dropper bottle and frosted white pump bottle on a light surface, with clear serum droplet beside the pipette.

“We approach beauty with clarity in ingredient standards, performance, and the principles behind every product we provide.”

Tools & Community

Our True Match Quiz and the ReVHUES Program make shade matching and participation simple and accessible.

Fulfillment

Products are manufactured and fulfilled in North America through established partners. We ship across Canada and the U.S., with international availability.

Our Standards

Every product in our collection meets our requirements for vegan formulation, consistent performance, and transparent positioning.

Beauty, built with intention.
VHUES powder compact opened to show pressed foundation next to frosted foundation bottle with pump and chrome metallic eyebrow gel tube on a matte light surface.

about the founders

We are LJ and Darlene Jordan, founders of VHUES Beauty, based in British Columbia, Canada.

VHUES was built with a clear intention: to offer a focused collection of vegan beauty essentials grounded in ingredient standards, ethical manufacturing, and consistent performance.

As an independent Canadian brand, we oversee product selection, brand direction, and quality standards with care and discipline. Every product we provide reflects the values the brand stands for.

VHUES is designed to grow deliberately, refining over time with clarity and intention.